Business school of the University of Glamorgan has launched a unique in Wales programme MSc International Fashion Marketing. Director Henry Enos commented on the creation of a new post graduate course as follows: "due To the fact that supply chains are accelerated, and fashion trends, responding to changes in the global market are constantly changing, we invited the students of the program, detailing specifics of marketing fashion. This cutting-edge program is based on the latest information, and because the visual elements play a huge role. We will explore the work of designers, branding and creative ways to deliver ideas to market. On the personal experience of students, we will examine how a person's attitude to fashion through the presentation of self, and through that collective personality, which is appealing fashion.