Level 1: Diagnostic and skills development: students are introduced to the key skills that are needed for the media age: visual communication; human-technology interaction; radical thinking; game play; as well as the means to develop technical solutions. Level 2: Application and critical analysis:the 2nd year builds on these skills with an emphasis on communication design, narrative strategies and production essentials; there is also more emphasis on more focussed design methodologies and professional practice as students develop their evaluative and critical abilities. Level 3: Research and entrepreneurship and professional practice; emphasis is placed upon students to define their own expertise and to locate themselves within a creative research and professional context; this self-directed learning allows students to make full use of their creativity, strategic abilities and flexibility.
Other courses at Cardiff Metropolitan University (former University of Wales Institute, Cardiff)