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University of Central Lancashire Cyprus (UCLan Cyprus), BA (Hons), Advertising and Marketing Communications

Year 1

Compulsory

  • Principles of Economics
  • Managing People and Enterprise Skills
  • Academic Writing

Optional

  • Introduction to Mathematics & Statistics
  • Advertising and Marketing Communications*
  • Business in Context
  • English Language I
  • English Language II
  • Beginners Russian Language & Culture
  • Debating Cases in Applied Ethics

Year 2

Compulsory

  • Marketing Essentials
  • Business Functions
  • Business Environment
  • Business and Management Project Essentials

Year 3

Compulsory

  • Marketing Management
  • Marketing Research
  • Employability and Professional Development
  • Integrated Marketing Communications
  • The Responsible Marketer
  • Contemporary Consumers

Year 4

Compulsory

  • Advertising, Marketing, PR Dissertation OR
  • Enhancing Employability through Work Related Learning
  • Campaign Planning and Strategy
  • Media Planning and Buying
  • Strategic Marketing OR
  • Public Relations for Marketers

Optional

  • Marketing of Services
  • Digital Marketing
  • Business Statistics*
  • International Marketing
  • Direct, Digital and Database Marketing
  • Public Relations for Marketers
  • Contemporary Retail Marketing
  • Business-to-Business Marketing
  • Creative Industries and Communications
  • Internal Corporate Communication and Marketing
  • Web Content Management Systems
  • Work Placement OR
  • International Study

Other courses at University of Central Lancashire Cyprus (UCLan Cyprus)

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Location

UCLan Cyprus location could not be better even if they tried! Situated on the southern coast of Cyprus, Larnaka is known for its beautiful clean beaches, great food and vibrant nightlife. It is the perfect location for a University and its student community (#UCLanians).
With the fantastic Mediterranean weather, outdoor leisure activities are very popular.
Larnaka Airport is the main airport in Cyprus, with only a 4.5 to 5-hour flight time from UK airports. A taxi from the airport to the UCLan Cyprus campus takes only 15 minutes.