Regent's University London, BA, International Events Management

The BA (Hons) International Events Management will equip you with the essential business knowledge and practical skills for a successful career in the industry.

It covers all stages of the events management process, from conceptualising and planning projects, through venue selection, budgeting and marketing, to design, staging and operations management.

The programme has four themes:

• Event operations
• Business and management
• Languages and culture
• Special studies

You will learn to produce creative solutions under pressure and work with different specialists in planning and delivering events of different sizes and complexity.

The international theme is underpinned by the optional study of a language and a study period abroad in Terms 4 and 5. 

You will also complete 30 weeks of industry work experience.

Why choose this programme?

International events management is a fast-growing sector of the global marketing industry and managers must be skilled in handling people, projects and budgets, often across international boundaries.

This programme will equip you with the essential business and skills you need for success, gained through active involvement in live projects in London, the UK and internationally.

Key skills, aims and objectives

Studying for this degree will give you:

• The ability to develop and deliver projects, and manage people, processes and budgets
• An understanding of the role of the international events industry in modern-day commerce
• The ability to apply essential business knowledge in economics, finance, human resources and law to the organisation of events 
• Strong communication, organisational and marketing abilities
• An appreciation of the strategic use of events by many different organisations
• A perspective on the future development of the industry, the key issues and challenges, and your role within it

Future opportunities

The multi-disciplinary nature, practical and international focus of this programme, together with the substantial work experience you will gain, will give you a crucial advantage in the eyes of future employers. 

Our graduates have found a wide variety of work within the international events industry, creating and managing events in fashion, music and sport, as well as for high-profile retail and consumer brands.

Others have gone on to build careers in international hospitality, travel and tourism.

Other potential careers open to you include roles as account managers, marketing and PR managers and small business owners.