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NEU, MS, Business Analytics

Northeastern University
 United States

 

Study mode Start date Duration Fee international Fee study period Year of study
Online Jan years: 1 $44280 Academic year 2017
The decision-making process utilized by companies is driven by applying insights from data to business and marketing strategies. Businesses are looking for professionals who can connect the dots and build successful marketing strategies based on massive amounts of structured and unstructured data. The MS in Business Analytics with a focus on marketing from the D’Amore-McKim School of Business prepares students for problem solving by coupling comprehensive data analytics skills with an understanding of the big questions faced by companies. By combining a curriculum comprised of concepts in data mining, statistical and quantitative analysis, multivariate testing, predictive modeling, the MS in Business Analytics will prepare you for a career in this quickly growing field.

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Location

Northeastern is located in Boston's Fenway, Roxbury and Back Bay neighborhoods adjacent to Huntington Avenue near the Museum of Fine Arts and Symphony Hall. The area is also known as the Fenway Cultural District.

The university offers undergraduate and graduate programs on its main campus in the Fenway-Kenmore, Roxbury, South End, and Back Bay neighborhoods of Boston.