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The programme has two academic stages, leading to the award of a Master’s Degree.
Upon successful completion of the taught phase you will proceed to the Marketing Project with a real organization which takes the place of a traditional dissertation. The Marketing Project aims to integrate and apply core marketing course concepts, skills and techniques holistically, experientially and in a self-guiding context in order to construct and present a complete marketing project report for an organisation based on a defined brief.
Cardiff is located on the coast of South Wales, which has beautiful national parks and beaches only 30 minutes away. Cardiff is approximately 230km (145 miles) west of London and is easily accessed by train in about 2 hours. Cardiff has excellent transport links (ranked 1st in the UK for the most transport friendly city) with an international airport that has flights to many cities in Europe.